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The Cedar

Brand identity and end-to-end marketing collateral for a luxury residential development in Kuala Lumpur, shaped through crafted details, layered textures, and an elevated living narrative.

A crafted identity for a calm, elevated way of living.

The Cedar is a low-rise, luxury residential development in Damansara Heights, Kuala Lumpur, designed by award-winning architects Hamiltons International. With just sixty apartments and ten penthouses, it offers a refined, low-density living experience with panoramic views of the city.

Using a palette of stone, timber, and glass, the architecture reflects a thoughtful balance of crafted textures and modern simplicity. The result is a calm, elevated retreat in one of Kuala Lumpur’s most prestigious neighbourhoods.

Client
Tribeca

Agency
Wordsearch

Industry Real Estate / Luxury Residential

Year2021

Creative Scope

Brand Identity & Toolkit Development
Sales Brochure & Floor Plan Collateral
Print Production & Management
Stationery & Branded Gift Design
Hoarding Design
Microsite Design